Software & AI development

Custom applications and internal tools

Custom applications and internal tools replace spreadsheets, disconnected processes and tools that no longer fit how your team works. I design and build web applications, dashboards and operational systems around your real workflow, then hand them over so your team can run them.

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Is this right for you?

Who this is for, and who it isn't.

A good fit if

  • Important work depends on spreadsheets, email chains or copying data between systems
  • Off-the-shelf software forces your team into a process that does not fit
  • Different departments hold their own version of the same information

Probably not the right fit if

  • An existing product already does the job well: buying is usually cheaper
  • Your systems work but do not talk to each other: see APIs and integrations
What you get

A practical result, not just a conversation.

01

Workflow and requirements map

How the work actually happens today, who does it and what the system needs to support.

02

Reviewable application increments

Working software delivered in stages so you can review and change direction early.

03

Role and permission model

Who can see and change what, designed around your team and data.

04

Operational handover and documentation

Deployment, documentation and training so the system can be supported after launch.

How it works

Three stages, agreed up front.

Stage 1

Map the workflow

I look at the current process with you. You and I agree the first useful slice to build.

Stage 2

Build in increments

I deliver working software in stages, reviewed with the people who will use it.

Stage 3

Launch and hand over

I deploy, train users and document the system for ongoing support.

Evidence

Relevant work you can check.

Published projects and guides that show this kind of work in practice.

Client and product work

A2V compliance management system

Replaced fragmented departmental workflows with a single source of compliance and project data, integrated with Sage 200 and Monday.com.

Read the case study ↗
Client and product work

Automotive finance CRM

Internal CRM integrating ten existing APIs, with AI-assisted conversations. Supported more than 2,000 production deployments in 18 months and trained over 60 employees.

Read the case study ↗
Client and product work

Operational systems for Allsaved

Converted multi-page site surveys into structured data and delivered internal Laravel and Vue systems on AWS, from planning through support.

See selected work ↗
Common questions

Before you get in touch.

How much does a custom application cost?

Builds are scoped in stages. I agree a first stage with a fixed scope and price with you, then plan the next stage with you based on what the first stage has taught us. That keeps cost predictable without pretending every requirement is known on day one.

How long does it take?

It depends on scope. The first stage is deliberately small so you have working software early, and the timeline for each later stage is agreed before it starts.

Who owns and maintains the software?

You own the code. Every build includes documentation and a handover plan so your team or another supplier can maintain it. Ongoing support can also be arranged.

What technology do you use?

Usually proven, widely supported tools such as Laravel, Vue, React and Next.js on AWS, chosen so the system is straightforward to hire for and maintain.

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Work with me

Is this the right place to start?

Tell me what you are trying to achieve and you and I can work out the most useful next step. Start with a 30-minute call with me.

Book a call with me ↗