Matt Hutchings

Matt Hutchings 👋

Hi, I'm a Full Stack Developer, Software Engineer and System Architect with over 18 years of experience working with businesses across the globe.

I also like to create Digital Products like ProcureHQ and FewzenAI, and share my journey on my blog.

Current Location: Bournemouth, UK - GMT

Why I Do What I Do

I've always been a technologist at heart. For me, it's not just about building software—it's about creating solutions that make a real difference.

I love helping businesses unlock their potential through technology and AI, turning challenges into opportunities for growth.

Seeing the impact of my work—like doubling customer interactions or boosting efficiency by 120%—is what drives me. That’s my why, and it’s what keeps me pushing the boundaries every day.

Fewzen Mantra

I have developed a mantra to live by, defining the principles that guide my approach and drive me forward:

If you're looking for someone who lives by these principles, let's work together to create something extraordinary.

Events

See What I Can Build for You

Explore the platforms I developed to showcase my expertise in AI-driven solutions and scalable software. If you're looking for something similar, let's work together!

Looking for a Development Partner?

Have an idea and need a trusted development partner? Let’s work together to bring your vision to life with a top-quality AI product or solution.

FewzenAI: Revolutionising Customer Engagement with WhatsApp AI Agents

FewzenAI Customer Engagement Platform

Creating a platform like FewzenAI, where businesses can quickly deploy AI agents over WhatsApp, is a game-changer in the customer engagement space.

FewzenAI: Revolutionising Customer Engagement with WhatsApp AI Agents

Benefits of FewzenAI

With FewzenAI, I’ve designed a system that allows businesses to create and launch an AI agent on WhatsApp in just five minutes. This speed-to-market is unprecedented and enables companies to react instantly to market demands, test new engagement strategies with minimal upfront investment, and adapt to customer needs in real-time, staying ahead of the competition.

Rapid Deployment

FewzenAI empowers businesses to quickly create and deploy AI agents on WhatsApp, allowing them to react instantly to market demands, test engagement strategies with minimal investment, and adapt to changing customer needs in real-time.

Accessibility and Familiarity

By leveraging WhatsApp, FewzenAI taps into an existing user base that is already comfortable with the platform. Customers don’t need to download new apps or learn new interfaces, making engagement seamless and more natural.

24/7 Customer Support

FewzenAI provides round-the-clock AI-driven customer service, ensuring immediate responses to customer inquiries, faster issue resolution, and a cost-effective alternative to maintaining a 24/7 human support team.

Scalability

The AI capabilities of FewzenAI allow businesses to handle thousands of customer interactions simultaneously, ramp up support during peak periods without increasing headcount, and scale their operations effortlessly.

Personalisation

FewzenAI's AI agents provide personalised interactions by tailoring responses based on customer data, creating a unique and engaging experience for each user.

Multilingual Support

FewzenAI can communicate with customers in multiple languages, enabling businesses to reach global markets without compromising service quality.

Data-Driven Insights

The platform collects and analyses customer interaction data to uncover insights into behaviour and preferences, supporting data-driven decision-making and highlighting areas for improvement.

Cost-Effective

FewzenAI offers a cost-effective solution by reducing the need for extensive support teams, minimising training costs, and providing a scalable subscription model that grows with the business.

Consistency in Brand Voice

The AI agents are trained to maintain a consistent brand voice across all customer interactions, reinforcing brand identity and ensuring adherence to company guidelines.

Seamless Integration

FewzenAI integrates seamlessly with existing CRM systems and other platforms, automating processes such as ticket creation, routing, and enhancing overall productivity.

How Businesses Use FewzenAI

FewzenAI is designed to be versatile and intuitive, enabling businesses to engage with their customers in multiple ways, whether through direct messaging, campaign outreach, or interactive customer journeys.

1. Direct Customer Messaging

Customers can reach out directly to AI agents on WhatsApp for instant responses and human-like interactions, enhancing satisfaction by resolving queries in real-time.

2. Campaign Messaging

FewzenAI allows businesses to proactively engage customers through targeted campaigns, delivering personalised messages and analysing engagement to refine strategies.

3. Interactive Customer Journeys

FewzenAI supports crafting customer journeys that turn first-time buyers into loyal advocates, driving engagement through personalised follow-ups and continuous communication.

4. Integrating with Marketing Strategies

FewzenAI fits into broader marketing strategies, driving cross-channel engagement from social media, email campaigns, and simplifying event management.

I’m passionate about FewzenAI because it’s more than just technology; it’s a bridge between businesses and their customers, delivering conversations that matter.


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